Exhibition brand boosters

Super charge your exhibition presence

Brand Boosters are designed to be hassle-free and high impact, these initiatives will elevate your brand visibility, engage attendees, and leave a lasting impression.

Barista station

ARA member $20,000
Non member $25,000

Power up AusRAIL PLUS with a dedicated barista station that serves “the good stuff”. Fuel attendees’ energy while creating a vibrant hub for engagement and brand exposure.

Naming rights to a barista station

  • Barista stations will feature in strategic locations on the exhibition floor
  • AusRAIL PLUS organisers will facilitate the design and build of the station

Brand positioning as a barista station partner on the following:

 

Pre-event

  • Company logo and hyperlink on the AusRAIL PLUS website
  • Company logo in email marketing campaigns
  • Use of sponsorship status in your own marketing (digital asset pack provided)

 

On-site

  • Partner logo incorporated into the signage for the barista station
  • Partner logo against all mentions of the barista station, including on the exhibition floor plan
  • Opportunity to supply merchandise for display next to the station (at partner’s expense)
  • Opportunity to supply branded napkins, t-shirts or aprons for staff (at partner’s expense, and subject to provision deadlines)
  • Signage around conference venue, acknowledging sponsorship status
  • Company logo on AusRAIL PLUS session slides
  • Acknowledgement by MC in Opening and Closing sessions
  • Company profile listed in the app

 

Post event

  • Acknowledgement in thank you email

Copy of the AusRAIL PLUS Impact Report post event

Exhibition catering station

ARA member $20,000
Non member $25,000

With a limited number of dedicated catering stations implemented at AusRAIL PLUS, this is a unique chance for brand positioning throughout the duration of the conference and exhibition.

Naming rights to a catering station

  • Catering stations will feature in strategic locations on the exhibition floor
  • AusRAIL PLUS organisers will facilitate the design and build of the signage

Brand positioning as a catering station partner on the following:

 

Pre-event

  • Company logo and hyperlink on the AusRAIL PLUS website
  • Company logo in email marketing campaigns
  • Use of sponsorship status in your own marketing (digital asset pack provided)

 

On-site

  • Partner logo incorporated into the physical signage at both entry, exit and two high-visibility locations in the selected catering area
  • Directional signage including partner logo will be of minimum A3 size
  • Partner logo against all mentions of the catering station, including on the exhibition floor plan
  • Signage around conference venue, acknowledging sponsorship status
  • Company logo on AusRAIL PLUS session slides
  • Acknowledgement by MC in Opening and Closing sessions
  • Company profile listed in the app

 

Post event

  • Acknowledgement in thank you email

Copy of the AusRAIL PLUS Impact Report post event

Exhibition networking drinks

Exclusive opportunity

ARA member $35,000
Non member $43,000

Welcoming 5,000+ attendees, this in-exhibition social function will provide a great wrap up to day one, and a lively delegate experience.

Networking

Naming rights to the exhibition networking drinks, taking place on Thursday 27 November 2025

Prominent brand positioning as the Exhibition Networking Drinks partner on the following:

 

Pre-event

  • Company logo and hyperlink on the AusRAIL PLUS website
  • Promotion in industry and social program
  • Company logo in email marketing campaigns
  • Use of sponsorship status in your own marketing (digital asset pack provided)

 

On-site

  • Opportunity to provide welcome gifts to guests attending the function (partner to provide)
  • Signage around venue, acknowledging sponsorship status
  • Promotion in the industry and social program
  • Company logo on AusRAIL PLUS session slides
  • Acknowledgement by MC in Opening and Closing sessions
  • Company profile listed in the app

 

Post event

  • Acknowledgement in thank you email
20 exhibition networking drinks tickets
  • GDPR compliant delegate list (28 days prior, 14 days prior, and immediately post-conference). Pre-event lists do not include contact email address, however post event list will include contact email address for those who have opted in.

Exhibition theatre presentation

ARA member $4,000
Non member $7,000

An opportunity for your organisation to host a presentation in the AusRAIL PLUS exhibition theatre, which will seat up to 100 people. The exhibition theatre will feature tracked attendance within a dedicated program that is promoted as part of the AusRAIL PLUS industry program.

Thought leadership and education

One 30 minute exhibition theatre presentation

  • Standard AusRAIL PLUS exhibition theatre stage set and audiovisual will be supplied
  • Your organisation has the flexibility to design the presentation structure, content, and select speakers
  • Delegate scanning at entry to theatre

Prominent positioning of your brand in line with partnership investment on the following:

Pre-event

  • Inclusion in the exhibition theatre program
  • Use of sponsorship status in your own marketing (digital asset pack provided)

 

On-site

  • Signage around Theatre, acknowledging inclusion as part of program
  • Company profile listed in the app

 

Post event

  • Acknowledgement in thank you email
GDPR compliant list of theatre attendees for the session

Exhibition floor decal

ARA member $4,800
Non member $6,000

At a limited number of high-traffic locations around the exhibition floor, partner decals can be purchased to showcase your brand, advertising, or a message to promote booth visitation.

Picture for illustration purposes only. Refer to inclusions for specifications.
Branding and advertising
Onsite
  • One 1.0m x 1.0m decal on the exhibition intersection of your choosing (subject to availability) – artwork to be supplied by the partner

Copy of the AusRAIL PLUS Impact Report post event

EDM advertorial

ARA member $3,600
Non member $4,500

Distribution mail sent to all registrants, ARA members and AusRAIL PLUS mailing list of over 8,000 contacts. Your organisation has the opportunity to include an advertorial in one email. There will be a maximum of one advertorial per newsletter.

Branding and advertising
  • Partner can supply one advertorial for inclusion in a newsletter (maximum 250 words) – partner can select EDM distribution date (subject to availability)
  • Partner can also include their logo alongside the advertorial, linked back to a URL of your choice.

Thank you EDM – banner​

ARA member $3,600
Non member $4,500

Include a banner in the distribution mail sent to all registrants after the event. A maximum of three banners will be included in the email, making this a prime visibility opportunity.

Branding and advertising
  • Partner can supply one full branded banner for inclusion in the post event thank you electronic newsletter
  • Banner to be linked back to organisations URL of choice

Conference app advertisement​

ARA member $2,800
Non member $3,500

A critical resource for all conference and exhibition attendees, the app will house information like exhibition listing, program details and more.

Branding and advertising
  • Full page pop-out PDF advertisement
  • Housed in the promotions zone of the app
  • Partners with a website listing can link this PDF advertisement to their website and/or app profile also

Exhibition experience zone

ARA member $20,000
Non member $25,000

Elevate your brand through in-exhibition activations, designed to boost traffic, generate interest, and drive valuable leads. Engage attendees with golf simulators, high-speed car racing, captivating virtual reality experiences, or fun-filled photo booths. Your organisation has the flexibility to shape the activation, ensuring a seamless alignment with your unique brand identity. The experience zone doesn’t require any staffing commitment from the partnering organisation, making it an impactful way to reinforce your brand with attendees.
Picture for illustration purposes only. Refer to inclusions for specifications.

Naming rights to an exhibition experience zone

  • Experience zones will feature in strategic locations on the exhibition floor
  • AusRAIL PLUS organisers will facilitate the experience and build of the zone (subject to approval)

Prominent brand positioning as an exhibition experience zone partner on the following:

 

Pre-event

  • Company logo and hyperlink on the AusRAIL PLUS website
  • Company logo in email marketing campaigns
  • Use of sponsorship status in your own marketing (digital asset pack provided)

 

On-site

  • Partner logo integrated into a designed lounge space. Discretion on final lounge build and budget with AusRAIL PLUS managers
  • Partner logo against all mentions of the exhibition experience zone, including on the exhibition floor plan
  • Signage around conference venue, acknowledging sponsorship status
  • Company logo on AusRAIL PLUS session slides
  • Acknowledgement by MC in Opening and Closing sessions
  • Company profile listed in the app

 

Post event

  • Acknowledgement in thank you email

Copy of the AusRAIL PLUS Impact Report post event

Headline and Gala Dinner partner

Exclusive opportunity

ARA member $112,000
Non member $140,000

Our other most sought-after partnership, this package gives the partnering organisation naming rights to the Gala dinner as we celebrate the achievements of the industry.

Networking

  • Naming rights to the Gala Dinner
  • Invitation to the exclusive Industry Dinner on Tuesday 25 November 2025.

Thought leadership and education

  • Naming rights to one plenary session in the official conference program
  • Opportunity to nominate a speaker for the panel during the chosen plenary session
  • One 30-minute exhibition theatre presentation
  • Two-minute presentation during the Gala Dinner by your nominated representative

Prominent positioning of your brand:

Pre-event

  • Headline Partner designation logo (this special logo can be used in your promotions and media)
  • Prominent company logo and hyperlink on the AusRAIL PLUS website
  • Company logo in lead position on all marketing emails
  • Use of sponsorship status in your own marketing (digital asset pack provided)

Onsite

  • Your choice of branding and advertising options worth up to $10,000 from this prospectus
  • Signage around venue, acknowledging Headline Partner status, including digital signage at the main stage for the duration of the conference
  • Company logo on AusRAIL PLUS session slides
  • Acknowledgement by MC in Opening and Closing sessions and at the Gala Dinner
  • Acknowledgement as Plenary Session sponsor during chosen plenary session
  • Promotion in the exhibition theatre program
  • Company profile listed in the app and acknowledged as Headline Partner

At the Gala Dinner

  • Company logo and partnership acknowledgement on screens and menus on tables
  • Verbal acknowledgement by MC
  • Option to include a 30 second promotional video during (partner responsible for production costs)
  • Option to provide a branded gift to all guests (partner to supply the gift)

Post event

  • Acknowledgement as Headline Partner in thank you email

Pre event

  • Announcement of Headline and Gala Dinner partner status in dedicated email to ARA database
  • Prominent company logo and hyperlink on the AusRAIL PLUS website
  • Company logo in lead position on all marketing emails for AusRAIL PLUS
  • Mentioned in LinkedIn posts as a partner
  • 8 conference registrations
  • 20 Gala Dinner tickets (these can be utilised as two VIP tables or one VIP tables with the remaining 10 VIPs allocated to the ARA VIP tables)
  • 5 Yellow Dinner tickets
  • 5 Exhibition networking drinks tickets
  • GDPR compliant delegate list (28 days prior, 14 days prior, and immediately post-conference). Pre-event lists do not include email address, however post event list will include email address for those who have opted in.
  • Copy of the AusRAIL PLUS Impact Report post event

All prices are listed in Australian Dollars and include 10% GST