AusRAIL Industry Loyalty Program
In line with our dedication to fostering lasting partnerships and recognising the unwavering support of our industry partners, we are introducing the “AusRAIL Industry Loyalty Program”.
This initiative aims to elevate partners committed to long-term collaboration with AusRAIL and the Australasian Railway Association, offering them enhanced opportunities to tailor their engagement at the AusRAIL conference by securing preferential audience interactions and exhibition positions.
Program Structure and Operation
The AusRAIL Industry Loyalty Program enters an “accrual phase” starting from AusRAIL 2024 Gold Coast and extending through AusRAIL PLUS 2025 Melbourne. During this phase, industry partners investing in sponsorship or exhibition opportunities across these two events will accrue loyalty points based on their financial contributions. These points, along with any earned “bonus points”, will define each partner’s ranking and grant them priority purchase rights for partnership items and exhibition positions at AusRAIL conferences starting from 2026 and beyond.
For any enquiries about how this program can benefit your organisation, please contact our partnership and exhibition sales team.
How It Works
Earning points
1.
Partners and exhibitors accumulate one loyalty point for every $1,000 ex GST spent on partnership or exhibition.
2.
An additional 0.5 points per $1,000 ex GST are accrued for investments made in partnership or exhibition from the conference two years prior.
3.
Continued year-on-year supporting organisations also receive 10 bonus points for ongoing investment above $8,000 ex GST.
4.
Organisations completing the post-conference survey will also receive an additional 10 bonus loyalty points.
How It Works
Benefits
1.
First-right of refusal against historical partnerships will be honoured irrespective of loyalty ranking.
2.
The highest-ranking organisations gain first priority in choosing partnership and exhibition positions for upcoming conferences.
Rank #1-50 organisations will have access to a priority sales window of 4 weeks prior to any other industry partners to select and secure partnership/exhibition items
3.
Top-ranked partner organisations #1-25 will receive additional complimentary marketing and promotion opportunities beyond their investment in AusRAIL an AusRAIL PLUS.
For any enquiries about how this program can benefit your organisation, please contact our partnership and exhibition sales team.
